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Sakae Sushi Chinese New Year Treats & Yee Sang Launch

Just last week or so, Sakae Sushi held their CNY celebration over at Paradigm Mall as they capped off its ‘Gift of Love’ campaign with a cheque presentation ceremony. It was unfortunate I couldn't make it for the event, but here's some bits and pieces from the press release to share here. Graced by local celebrities, guests of honour, media and bloggers, the event was a fun-filled affair with the launch of Sakae’s CNY Treats, performances, lucky draw and more.

Sakae Sushi Chinese New Year Treats & Yee Sang Launch - Group Yee Sang Toast with Celebrities VIP
Sakae Sushi Chinese New Year Treats & Yee Sang Launch - Group Yee Sang Toast with Celebrities VIP



Ushering in the 2015 Lunar New Year, one can certainly look forward to a festival of auspiciousness, merriment and togetherness. In the same vein, Sakae Sushi continues its well-loved tradition of
bringing people together through good and healthy food whilst rewarding customers by offering exciting promotions – all part of the brand’s promise to provide a fun-filled, quality and value for money dining experience.

The campaign, which was launched in conjunction with Sakae’s 17th anniversary last year, saw diners being invited to fold an origami heart and drop it off at the “Gift of Love” box placed in Sakae outlets nationwide. Each origami heart received would then be channelled as RM1 to be donated to Hope worldwide Malaysia, enabling Sakae Sushi and its customers to play an active role together in supporting charity causes. To commemorate the campaign’s success, Sakae Sushi presented Hope worldwide Malaysia with a total of RM20,000 in donations. 


Cheque presentation.
Cheque presentation.

This year, Sakae Sushi’s Fortune Salmon Yee Sang is once again bound to tempt taste buds everywhere and set the stage for an auspicious toast. A distinctively Japanese-inspired take on the traditional yee sang dish, it is masterfully prepared by Sakae chefs using thick slices of fresh airflown salmon accompanied with a variety of authentic Japanese ingredients such as seasoned jellyfish, scallop, seaweed, radish, sesame, and more. Sakae’s delectable yee sang is then topped with a unique and appetising citrus-infused sauce. 


File pic of Sakae Sushi’s Fortune Salmon Yee Sang
File pic of Sakae Sushi’s Fortune Salmon Yee Sang

To cater for different occasions, the Fortune Salmon Yee Sang is available in two dining options themed Success (for 1-2 persons) and Money (for 6-8 persons). For added convenience, the Yee Sang comes in an exclusively designed premium packaging box ideal for takeaways, gatherings, corporate giveaways or gifts.

Sushi lovers, be sure to keep an eye on the brand new CNY Treasures Combo Set. With a combination of the Money Yee Sang and Sushi Party Set, the Combo Set features Sakae’s signature sushi favourites prepared with Vitamin E-added sushi rice for health benefits. It makes an ideal choice for toasting with loved ones or gathering with friends, relatives and acquaintances and is available for both dine-in and takeaways.

Chinese New Year launch event
Chinese New Year launch event

Apart from bonding over great food and great company, diners can also expect auspicious rewards with Sakae’s CNY Treats. This comes in the form of the Lucky Bag Giveaway, where customers just Dine, Collect & Redeem an exclusive Lucky Bag. Through this promotion, customers receive a stamp for every RM30 spent at Sakae Sushi. Once they have collected 8 stamps, they can then redeem a FREE Lucky Bag consisting of a limited edition Sakae Fortune Froggie plush toy, a tote bag, genmaicha, cash vouchers and angpows totalling up to RM88. Alternatively, they can collect just 3 stamps and take home the Lucky Bag for only RM38.80.

Make your way over to Sakae Sushi now for a taste of the auspiciousness to come!


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