Various reports indicate that Apple is looking at halving its smartphone update cycle in 2015, meaning we could see two iPhone launches in a single year. Tech blog sites and analysts reported that the company is potentially prepping the release of one handset –– the iPhone 6s –– alongside the Apple Watch during the first half of 2015 and then another –– the iPhone 7 –– in the iPhone’s usual late-third quarter launch spot.
Additional reports claimed Apple is looking to discontinue the iPhone 5c and iPhone 4s, with production of the handsets winding down in the second half of 2015. Apple has yet to comment on the rumor –– it never does –– and we, for one, will certainly be sad to see the back of the iPhone 5c.
“The new schedule is expected to stagger the releases of two devices in 2015 to capitalise on sales," reports The Mail Online. "Apple could release the iPhone 6s to people who want to upgrade to a slightly cheaper model, before announcing its flagship iPhone 7 in the autumn.”
"Our source says that Apple is hesitant about launching the iWatch in the spring of 2015 without a new iPhone to go along with it," said the report. "This could give hesitant consumers an excuse to wait on buying both until the fall."
There’s been little other evidence to back up the claims, however, and while the idea if Apple staggering its handset releases does kind of make sense – you have two distinct sales periods instead of one – it could just be hearsay, yet another rumour in the on-going "this is what the next iPhone will be like-saga." Still, it is certainly a very interesting turn of events: would staggering the release of handsets mean more sales?
"Rumours abound that Apple is preparing to ditch this pattern –– iPhone X to iPhone Xs –– and skip straight to the iPhone 7. The main reason cited for this change in strategy is that the "s" range is thought to be more down-market than the model that preceded it, and Apple is very much focused on being a premium product company," reports PC Pro.
"We’re not sure about this rationale just yet, however some of the rumours around major redesigns of the next handsets to be released could point to the launch of a newly numbered set of phones. It's probably about time too."
Additional reports claimed Apple is looking to discontinue the iPhone 5c and iPhone 4s, with production of the handsets winding down in the second half of 2015. Apple has yet to comment on the rumor –– it never does –– and we, for one, will certainly be sad to see the back of the iPhone 5c.
“The new schedule is expected to stagger the releases of two devices in 2015 to capitalise on sales," reports The Mail Online. "Apple could release the iPhone 6s to people who want to upgrade to a slightly cheaper model, before announcing its flagship iPhone 7 in the autumn.”
"Our source says that Apple is hesitant about launching the iWatch in the spring of 2015 without a new iPhone to go along with it," said the report. "This could give hesitant consumers an excuse to wait on buying both until the fall."
There’s been little other evidence to back up the claims, however, and while the idea if Apple staggering its handset releases does kind of make sense – you have two distinct sales periods instead of one – it could just be hearsay, yet another rumour in the on-going "this is what the next iPhone will be like-saga." Still, it is certainly a very interesting turn of events: would staggering the release of handsets mean more sales?
"Rumours abound that Apple is preparing to ditch this pattern –– iPhone X to iPhone Xs –– and skip straight to the iPhone 7. The main reason cited for this change in strategy is that the "s" range is thought to be more down-market than the model that preceded it, and Apple is very much focused on being a premium product company," reports PC Pro.
"We’re not sure about this rationale just yet, however some of the rumours around major redesigns of the next handsets to be released could point to the launch of a newly numbered set of phones. It's probably about time too."
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