Portugal May 2015 (Full Ranking)

"Oh Happy Day...."

Back to the Good Old Days Edition

After the end of the Troika Years (2012-14), government incentives for EV's have returned and it shows, there were 322 EV's sold this year, with a record 94 registrations set last month, pulling the EV Share north of 0,4% for the first time ever.

With sales tripling regarding last year, it's not surprising that May already presents comparable numbers with the whole of 2014, both in total numbers (322 vs 362) as with single models, with the current Best Seller having 79 registrations, while last year #1 only sold 72, while the Pre-Troika record of 99 units set by the Nissan Leaf in 2011 is only a couple of months away of being beaten. As a side note, this is the oldest record of its kind in the world...

The EV Share doesn't show such a significant increase (0,42% vs 0,25%), because the overall market is also growing fast.

Looking at the models ranking, the Nissan Leaf is back at its Glory Days (It was Best Seller in 2010 and 2011), leading the ranking and already selling more in five months than in the whole of 2014. The BMW i3 was pushed down one position to #2, with 42 sales YTD.

In #3 we have a surprise, the Mitsu Outlander PHEV registers an impressive performance, selling 16 units last month, a record for a Plug-In Hybrid allowing it  a Second Place in the May ranking, a first for a PHEV. This kind of technology is making important progresses in Portugal, and with the recent arrival of the A3 e-Tron and Golf GTE cousins, expect the 29% share of plug-in hybrids to grow even higher.

Looking at slow sellers, the Smart Fortwo ED is suffering from the Generation Change (12 units last year vs 3 now), while the Panamera Plug-in has seen its sales migrate to its Cayenne brother (3 vs 1).

In the manufacturers ranking, Nissan is first, with 25% Share, up 5%, making it the manufacturer to benefit most with the government grant (4.500€), with the japanese manufacturer offering an additional 4.500€ discount on the Leaf, currently it is possible to buy a brand new electric Leaf starting at 16.990€(!).

With this kind of aggressive pricing, one wonders why portuguese buyers aren't taking the chance to buy them massively...

In Second on the manufacturers ranking, we have Renault (24%), while BMW dropped to #3, with 15% Share.

Pl	Portugal	May	2015	%	Pl '14
1	Nissan Leaf	15	79	25	2
2	BMW i3 *	12	42	13	1
3 4	Mit. Outlander PHEV Renault Zoe	16 7	36 35	11 11	4 5
5 6 7 8 8 10	Renault Twizy Toyota Prius Plug-In Tesla Model S e) Audi A3 e-Tron Volkswagen Golf GTE Mercedes B-Class ED	22 2 5 5 1	32 18 10 9 9 7	10 6 3 3 3 2	3 12 N/A N/A N/A N/A
11 11 13 13 13 13 13 13 19 19 21 22 22 22	Volkswagen e-Up! BMW i8 Volkswagen e-Golf Mitsubishi I-Miev Renault Kangoo ZE Porsche Cayenne Plug-In Mercedes S500 Plug-In Volvo V60 Plug-In Smart Fortwo ED Nissan e-NV200 / Evalia Opel Ampera Porsche Panamera Plug-In Citroen Berlingo EV Kia Soul EV	1 1 1 1 2 1 1	5 5 4 4 4 4 4 4 3 3 2 1 1 1	2 2 1 1 1 1 1 1 1 1 1 0 0 0	11 7 15 15 8 13 N/A 14 6 8 18 8 20 20
	TOTAL	94	322	100

Source: ACAP

* - 8 Bev + 4 Rex