Snapchat is apparently also incorporate advertising from the end of October in his new facial effects. According to an insider report will be seen on the Selfies the users of photo and video app also the symbols known brands. Thus snapchat apparently wants to find a way to finance themselves.
Snapchat want to earn with exclusive filters and effects for companies money, according to a report in the Financial Times. The app is indeed valuable on paper, a way to make money has the company but so far can not find. With the "Sponsored Lenses" which might now be different. Snapchat is the brand logos that should appear on the faces, make on behalf of large companies. Among the first advertisers about big Hollywood studios are supposed to be, which could promote its latest productions in this way. So it is conceivable, for example, that there en masse Spiderman or Avenger Selfies there soon, of which then snapchat screenshots can be seen everywhere. The new advertising is to appear alongside the existing effects.
Snapchat: Constantly new effects
Called at snapchat "Lenses" - - With new Selfie effects can distort their faces funny or creepy users since an update of the app. So there is no problem about to transform itself into a zombie or stick out a long rainbow tongue in my image. Some effects, such as a nose-less Minion came however to not very good. The effects appear to switch to a regular rhythm.
For Advertising effects that snapchat wants to shape itself, according to the FT report peppered prices are called: On normal days the switching of specific brand logo Selfies costs $ 450,000, and on peak days - such as Halloween - you have to $ 750 000 put on the table of the house. Start for facial advertise with snapchat should be Halloween, so the end of October. Whether there will be the facial publicity in Germany, is still unclear, because the interests of advertisers in this country of which in the United States may be different, of course. However, the new feature at the company could well meet with great interest. Supposedly there are already commitments for $ 10 million Selfie advertising for next year.
Snapchat want to earn with exclusive filters and effects for companies money, according to a report in the Financial Times. The app is indeed valuable on paper, a way to make money has the company but so far can not find. With the "Sponsored Lenses" which might now be different. Snapchat is the brand logos that should appear on the faces, make on behalf of large companies. Among the first advertisers about big Hollywood studios are supposed to be, which could promote its latest productions in this way. So it is conceivable, for example, that there en masse Spiderman or Avenger Selfies there soon, of which then snapchat screenshots can be seen everywhere. The new advertising is to appear alongside the existing effects.
Snapchat: Constantly new effects
Called at snapchat "Lenses" - - With new Selfie effects can distort their faces funny or creepy users since an update of the app. So there is no problem about to transform itself into a zombie or stick out a long rainbow tongue in my image. Some effects, such as a nose-less Minion came however to not very good. The effects appear to switch to a regular rhythm.
For Advertising effects that snapchat wants to shape itself, according to the FT report peppered prices are called: On normal days the switching of specific brand logo Selfies costs $ 450,000, and on peak days - such as Halloween - you have to $ 750 000 put on the table of the house. Start for facial advertise with snapchat should be Halloween, so the end of October. Whether there will be the facial publicity in Germany, is still unclear, because the interests of advertisers in this country of which in the United States may be different, of course. However, the new feature at the company could well meet with great interest. Supposedly there are already commitments for $ 10 million Selfie advertising for next year.
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