For one whole year, Apple did what it could to push their new toys and services to the consumers and market. Next year (2016) will be all about refining its aim.
The Cupertino, California, company wants to touch every aspect of everyone’s life, whether on the go with an iPhone 6s or Apple Watch, at the office with an iPad Pro or MacBook, or in the living room with an Apple TV. These devices increasingly work together as a team designed to keep consumers locked into Apple's universe.
Nobody will see nearly as many new products in 2016 because Apple is expected to bolster its lineup with more improvements. The exception, of course, is the iPhone, which will get an overhaul next year if Apple sticks to its nearly decade-old pattern.
With the arrival of the iPhone 6s and 6s Plus in September, everyone just witnessed the every-other-year "S" cycle, which brings modest internal changes to Apple's smartphones. That means 2016 should mark the introduction of a redesigned iPhone.
The most-wanted element remains longer battery life, which could arrive with what's expected to be called the iPhone 7. The iPhone 6s didn't offer a big boost in battery life over the iPhone 6, though Apple's new Smart Battery Case is a bulky way to address that issue.
Another possibility for the iPhone 7 could be the removal of the home button, which would let Apple pack a bigger display into a smaller package.
The new iPhone should be thinner and lighter. Also in the rumor mill is a Lightning connector that serves as the universal port for the power cord and headphone jack. The phone may also be waterproof, something that's been featured in rival devices like Samsung's Galaxy S5.
Reports suggest a redesigned 4-inch iPhone to please the people who rebelled against the 4.7-inch iPhone 6s and 5.5-inch iPhone 6S Plus.
"It would make sense to replace the aging 5S and would make the device lineup cleaner," Piper Jaffray analyst Gene Munster said.
The question is, how many people now want a smaller iPhone now that the bigger models have garnered blockbuster sales?
The Cupertino, California, company wants to touch every aspect of everyone’s life, whether on the go with an iPhone 6s or Apple Watch, at the office with an iPad Pro or MacBook, or in the living room with an Apple TV. These devices increasingly work together as a team designed to keep consumers locked into Apple's universe.
Nobody will see nearly as many new products in 2016 because Apple is expected to bolster its lineup with more improvements. The exception, of course, is the iPhone, which will get an overhaul next year if Apple sticks to its nearly decade-old pattern.
With the arrival of the iPhone 6s and 6s Plus in September, everyone just witnessed the every-other-year "S" cycle, which brings modest internal changes to Apple's smartphones. That means 2016 should mark the introduction of a redesigned iPhone.
The most-wanted element remains longer battery life, which could arrive with what's expected to be called the iPhone 7. The iPhone 6s didn't offer a big boost in battery life over the iPhone 6, though Apple's new Smart Battery Case is a bulky way to address that issue.
Another possibility for the iPhone 7 could be the removal of the home button, which would let Apple pack a bigger display into a smaller package.
The new iPhone should be thinner and lighter. Also in the rumor mill is a Lightning connector that serves as the universal port for the power cord and headphone jack. The phone may also be waterproof, something that's been featured in rival devices like Samsung's Galaxy S5.
Reports suggest a redesigned 4-inch iPhone to please the people who rebelled against the 4.7-inch iPhone 6s and 5.5-inch iPhone 6S Plus.
"It would make sense to replace the aging 5S and would make the device lineup cleaner," Piper Jaffray analyst Gene Munster said.
The question is, how many people now want a smaller iPhone now that the bigger models have garnered blockbuster sales?
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