Mitsubishi Motors Philippines starts strong in 2016 with Montero Sport sales

Mitsubishi Motors Philippines (MMPC) started the year strong with January 2016 sales at 14 percent above December levels and 50 percent more than January 2015 sales.

A total of 4,867 units were sold last month, of which almost a third were accounted for by the all-new Montero Sport with 806 units and the previous generation Montero with 816 units.

MMPC has started delivering the all-new Montero Sport to the more than 3,000 buyers who have reserved a unit.

MMPC First Vice President for Marketing Froilan Dytianquin said “in spite of the issues that hounded the Montero Sport last year, we are truly delighted with the outcome of total reservations received as well as actual sales turnout last month. It confirms the market’s confidence in the Montero Sport brand.”

He added: “We believe that apart from its strikingly attractive and exciting styling, Montero Sport's other features such as the new powerful and efficient 2.4 MIVEC Clean Diesel, class-leading 8 speed automatic transmission, advanced four-wheel drive system and safety features convinced our customers to consider our all-new Montero Sport”.

“I believe that you cannot really put a good product down. We are also pleased that sales of the predecessor Montero model which we intend to continue selling also sold 200 times more than last December. I believe that in spite of the introduction of the new generation model, they still find this GLX model to have outstanding value for money proposition,” he added.

The suggested introductory retail prices for the all new Montero Sport are as follows:

• GT 4WD 8 Speed AT - Php1,998,000
• GLS 4WD 6 Speed MT - Php1,785,000
• GLS 2WD Premium 8 Speed AT - Php1,685,000
• GLS 2WD 8 Speed AT - Php1,500,000

Buyers for the all new Montero Sport can visit any Mitsubishi Motors outlet nationwide and request for a test drive. They may also check out www.newmonterosport.ph to get vehicle information and updates.

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