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BMW might have a winner here


Active Tourer Edition

Unlike other markets, the Italian EV market is not experiencing growth, with year to date sales inclusively dropping 13% regarding 2015, with the EV Share at a low 0,11%.

Looking at the models ranking, there is a surprise in the ranking, with the newcomer BMW 225xe Active Tourer scoring an impressive 94 units, the best monthly result for any model in the last 10 months and a record for any plug-in BMW.

The Volkswagen Golf GTE was the third Best Selling model in February, jumping to Fourth and underlining a fundamental change in the market: The rise of PHEV's, in 2016 they count 42% of the EV market, when last year they had 21% and in 2014 only 9%...

As for pure electrics, the Nissan Leaf continues to sell in decent numbers, the veteran C-Zero is experiencing a Second Youth, placed in the Runner-up position, while the sports-sedan Tesla Model S had another two digit month, placing it at a best ever Fifth position.

Looking at the manufacturers ranking, the chronic leader Renault (Fourth, with just 8% share) had a horrible start, leaving the leadership for BMW, with 34% Share, followed by Nissan (16%) and Volkswagen (10%).

PlItalyFeb.     YTD%'15Pl
1BMW 225xe Active Tourer9410330N/A
2
3
Citröen C-Zero
Nissan Leaf
13
32
67
56
19
16
6
1
4Volkswagen Golf GTE253295
5Tesla Model S102268
6Renault Twizy e)102064
7
8
9
10
BMW X5 40e
Mercedes B250e
Peugeot iOn
Renault Zoe

2
5
6
15
12
11
9
4
3
3
3
11
10
22
2
11
11
BMW i3
Volkswagen e-Up!
1
2
4
4
1
1
3
11
13Nissan e-NV200 / Evalia12117
14Renault Kangoo ZE110N/A
14Smart Fortwo ED

109

TOTAL204359100


Source: greenstart.it


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